The MAPP Advisors team was together last week at ETA’s TRANSACT conference. We sat down and talked about the major trends and outlook in the Payments arena. Here are excerpts from our executive team interviews:
Jim Battista: “ISOs are seeing the value of integrated payments. By adding an effective integrated payments strategy, ISOs are seeing attrition rates fall dramatically. MAPP helps ISOs determine the right target verticals and partner with or acquire the right technology partners to build the best integrated payments strategy for their specific business.”
Vaden Landers: “The market today requires that ISOs have a more centralized “niche” focus on a vertical or group of verticals rather than trying to compete on a more generalized basis within the merchant universe, as has historically been the case for players in our space. The best strategy in today’s market is to arm yourself and your organization with as many value-added products and services to attract prospects in select verticals and concentrate on establishing a leadership position within those particular environments. Differentiation is so critical in today’s market, as merchants, generally speaking, are far more savvy and have more leverage in negotiating with, and selecting a processing partner.”
Aimee DuCasse: “At previous ETA conferences, we promoted payment facilitators but no one seemed very interested. Now everyone wants payfac and is scrambling to offer it. The launch of the ETA PayFac Committee and Payment Facilitator Day at TRANSACT highlight the dominance of payfac. MAPP Advisors has partnerships with the premier payfac providers, and the expertise to connect ISOs with the right payfac partners or to execute a strategic payfac acquisition.”
Jim Battista: “M & A deals have declined within the last six months. Buyers are becoming more selective with the portfolios and businesses they acquire. Gone are the days where you could put your portfolio or company up for sale and anyone looking for scale would buy it. Prices are still close to an all time high but it’s most important to buyers to find the right partners. That’s where MAPP Advisor’s expertise comes into play.”
To summarize, the trends in the payments arena include integrated payments, payment facilitators, vertical focus and, of course, forming the right partnerships to grow a business. Contact us to learn how we can help your payments company achieve its full potential. Follow MAPP Advisors on LinkedIn and Twitter to stay educated on the payments industry. Visit: www.mappadvisors.com.